CSM Insight
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      • DeepCrawl (CS Consulting)
      • ON24 (Win, Loss & Churn Analysis)
      • Leyton (Win, Loss & Churn Analysis)
      • SafetyCulture (CS Audit)
      • Gordian (CS Training)
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Win, Loss & Churn Analysis

According to Forrester, we are already 5 years into the "Age of the Customer" 
It's never been so important to see your business through your customers' eyes.
Yet, in 60% of new business, Sales do not have a complete & accurate understanding of why they lost.
CSM Insight carries out in-depth interviews with your Customers to provide the answers​ you need to boost performance & profitability.


72% of Companies who ran Win, Loss & Churn Analysis increased their Win Rates
Want to join them?

Get clear competitive advantage and actionable insights into how to grow your business
  • ​Increase win and renewal rates
  • Improve revenue forecasts
  • Gain superior competitive positioning
  • Understand what business to walk away from
  • Achieve greater precision in Marketing
  • Demonstrate you are customer-centric
  • Make better product decisions
  • Keep pace with changes in customer demand ​

Want to find out more about Win, Loss & Churn Analysis and how it can propel your client satisfaction scores, retention and revenue?  
​This exclusive guide provides you with answers to all of the critical questions such as:​
  • What is Win, Loss & Churn Analysis
  • What makes it so vital? 
  • What are the benefits
  • What is the Return on Investment? 
  • How is it implemented? 
  • Benefits of working with CSM Insight verses internal resources
Download the Guide
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Adam Joseph founded CSM Insight based on his 15-year experience of working with companies of all sizes and turning client conversations into actionable strategies that improved customer ROI and business profitability.
CSM Insight has a strategic partnership with Eigenworks, a leading provider of Win, Loss & Churn Analysis based in North America, to successfully implement programmes on a global basis.  Since 2008, Eigenworks have successfully delivered 
Win, Loss and Churn Analysis to leading companies such as Cisco, Oracle and Gainsight.
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    Want to talk about running a Win, Loss & Churn Project?  

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CSM Insight Ltd (Company No: ​11096968)  Privacy Policy
  • Home
  • Win, Loss & Churn Analysis
    • Introduction
    • For Sales
    • For Customer Success
    • For Marketing
    • For Product Management
  • Customer Success Services
    • Consultancy
    • CS Check-Up
    • Training
  • Resources
    • Blogs
    • Podcasts
  • About
    • Background
    • Client Testimonials
    • Case Studies >
      • DeepCrawl (CS Consulting)
      • ON24 (Win, Loss & Churn Analysis)
      • Leyton (Win, Loss & Churn Analysis)
      • SafetyCulture (CS Audit)
      • Gordian (CS Training)
  • Contact